Using Pinterest for Artist Marketing

Currently one of the fastest growing social media sites, Pinterest is yet another avenue for you to use to market yourself and your music. In a recent article on Hypebot by Valeria Bornstein of Fame House, numerous examples and strategies for using Pinterest are discussed, beginning with why the site is seeing so much growth:

First, their platform is visually appealing. Users select items of interest based primarily on imagery, so there is very little text to read, ultimately retaining a user’s attention for much longer.

Another factor is that Pinterest users can sign in through Facebook or Twitter, which automatically integrates them into their existing social networks. This means that sharing across social media platforms is already built into Pinterest, even if one may not have any Pinterest “followers” yet. Yet another key advantage for Pinterest is in its easy-to-use interface. People can navigate it and create new boards without much trouble or confusion – very clean, and very simple.

Be sure to read the complete article at Hypebot for all the details on how you can use Pinterest to market yourself and your music. Did you know we have a Web for Musicians board over on Pinterest you can follow?